2025 Broadway Dallas Gala
Celebrating "BACK TO THE FUTURE"
Celebrating the Past, Present and Future of Broadway Dallas
Each year, Broadway Dallas celebrates a show in its season as the inspiration for its annual gala. In 2025, the spotlight landed on BACK TO THE FUTURE. The theme brought playful nods to the beloved film and musical while honoring Broadway Dallas’s ongoing mission to bring world-class theatre and arts education to North Texas.
Reed Creative Group developed the visual identity and printed event materials that carried the theme throughout the guest experience—from invitations and donor communications to the gala program and on-site pieces. Neon accents, reflective elements, and bold typography helped capture the show’s futuristic energy while maintaining the sophistication expected of one of Dallas’s premier cultural fundraising events.
CATEGORY: Event Branding + Print Design
CLIENT: Broadway Dallas | Dallas, Texas
PROJECT SCOPE: Event branding and visual identity, Invitation suite design, Donor communications, Program book design, Environmental graphics and event signage
